How Free Keywords Research Tools Help Finding Best Keywords?
Keywords are the important elements in your blog for search engine optimization. There are a lot of free keywords research tools that can help you to search the best and most relevant keywords for your blog. If you are a renowned blogger or one who is well-known in the blogging domain, the most important thing to write about your topics is on any particular keyword. For the keyword research, your niche of blog is the most prominent source around which you can find new keywords through the keyword research tools and can write authentic articles related to keyword. You can also use blog titles and page names to place keywords using free keyword research tools. Also, you can use the tools for finding your domain name for your blog or website.
Keyword research is the most important element of a successful online project, be it a blog, or running an e-commerce site, or a corporate website. The effective keyword selection can easily affect how your website is visible in search engines and thus ultimately the success of your website. Here, I am going to take you through the most popular free keywords research tools and show you ways how can you use them to find the best keywords relevant to your website.
Why Are Keywords Important?
Before going over free keywords research tools, we need to get an idea of why keywords are significance for your online existence. Keywords are the words and phrases people type into search engines like Google while searching for something, shopping for certain products or services. If your content is properly optimized using relevant keywords, you get a bigger chance to be included in the search engine results pages (SERPs). Here’s why keywords matter-
1. Visibility
Key phrases increase the percentage of your site’s relevance on the front page of search engine queries, which, of course, makes it more visible to users.
2. Targeted Traffic
The right keywords attract visitors who have a genuine desire to read your articles, or consume your products and services, making the chances of conversion higher.
3. Competitive Edge
Proper keyword utilization can prevent you from being the underdog to competitors as your site is a clearly perceived authority in your niche.
The Role of Keyword Research Tools in SEO
Such tools are the software designed for this task which gives you an idea of the keyword that would be the most fitting and of course, effective for your content. Here’s how they work-
1. Keyword Suggestions
These tools generate a list of keyword suggestions related to your niche or topic. This list can include short-tail and long-tail keywords. Short tail keywords are small keywords with a single or two words long whereas long tail keywords are combination of three or more words. One of the reasons for ranking in the SERPs (search engine results pages) while using long tail key words is a lesser competition factor. Once the keyword suggestion is displayed on the keyword research tool, you need to check and identify the long tail keywords upon which you need to write an article. It is advisable to take 2-3 long tail related keywords and write article around them along with a focus keyword or main keyword.
2. Search Volume
They provide data on how frequently people search for specific keywords, helping you prioritize the most popular ones.
3. Competition Analysis
Some tools offer insights into keyword competitiveness, indicating how challenging it is to rank for a particular keyword.
4. Related Keywords
Many tools also suggest related keywords that can expand your content strategy.
Paid or Premium vs. Free Keyword Research Tools
Keyword research tools come in both free and paid versions. While paid tools offer advanced features and more extensive databases such as SEMRush and Ahrefs, free tools can be incredibly valuable, especially for beginners or those on a tight budget.
List Of Free Keyword Research Tools
1. Google Keyword Planner
Pros: Provides keyword suggestions based on Google’s vast database, shows search volume trends, and allows you to filter results by location.
Cons: Requires a Google Ads account to access as Free Keywords Research Tools.
2. Ubersuggest
Pros: Ubersuggest offers keyword suggestions, search volume data, and competition analysis. It also provides content ideas and backlink information.
Cons: Some advanced features are limited to paid users.
3. AnswerThePublic
Pros: AnswerThePublic helps you understand what questions people are asking related to your keyword, making it ideal for content creation.
Cons: Limited search queries per day in the free version.
4. Keywords Everywhere
Pros: Keywords Everywhere integrates with Google and other search engines as an extension to show keyword data while you browse. One of the most convenient features of this Google Keywords Tool Result is that it provides you with CPC (Cost Per Click), search volume and competition.
Cons: And some features are paid upgraders now unlike how it was in 2019 by the year 2020.
5. Keyword Surfer
Pros: Keyword Surfer integrates with Google search as an extension, providing keyword data directly on the search page. It offers search volume, CPC, and more.
Cons: Limited to Google search results.
6. Soovle
With Soovle you can use the exact keyword suggestions from several search platforms: Google, Bing, Amazon, YouTube and more.
7. Keyword Sheeter
Keyword Sheeter, this tool generates a large number of keyword suggestions based on your input.
8. WordStream’s Free Keywords Research Tools
WordStream’s Free Keyword tool offers keyword suggestions and provides data on search volume and competition.
9. Bulk Keyword Generator
Bulk Keyword Generator tool allows you to generate keyword lists in bulk, making it useful for brainstorming sessions.
10. Google Trends
Google Trend is not a traditional keyword research tool, but it helps you explore keyword popularity over time and in different regions.
11. Seed Keywords Tool
Seed Keywords tool lets you crowdsource keyword ideas by creating scenarios that people might search for.
12. KeywordFinder
KeywordFinder provides long tail keyword suggestions for our online business. It works with Keyword Everywhere which sends API key to your email and then that API key is filled in KeywordFinder tool.
13. KeywordTool
KeywordTool[dot]io helps to suggest the keywords using Google autocomplete.
14. Ahrefs Free Keyword Generator
Ahrefs free keyword generator is a tool which is used to generate free keywords but the free version only shows the keyword difficulty and volume up to first eight keywords.
You can check the keyword difficulty using Ahrefs keyword difficulty checker tool. The tools is very helpful in finding the keyword difficulty and gives suggestion like how many followed backlinks you need to create to get your site in the top 10 results.
Once you collected the keywords using above free keyword research tools then you can check the keyword difficulty using Ahrefs keyword difficulty checker tool which can give you idea of the keyword difficulty and your competitors. It can also suggest you how many followed backlinks you need to rank in the top 10 for the given keyword.
15. SEMRUSH
SEMRush is a fully paid tool but you can use it free for a single project with limited capabilities.
16. Wordtracker Free Keywords Research Tools
Wordtracker is a powerful free tool which gives keyword suggestions to your niche area. It displays volume and competition analysis of each keyword. When you click on any suggested keyword, it show the SERP results with competitor sites their number of backlinks and other information.
17. Moz Free Keywords Research Tools
Moz is a paid tool but you can sign up and create a free account and do 10 free queries per month. It is wonderful tool if you go for paid version.
18. Ryan Robinson AI Powered Free Keywords Research Tool
Ryan Robinson is an AI Powered free keywords research tools to find blog ideas, identify low competition keywords, find monthly search volume, see the ranking difficulty, and much more.
How Free Keywords Research Tools Help
1. Understanding User Intent
They offer you the chance to peek into the vagaries of human mind and understand what people actively look for thus helping you adjust your content into what matters the most to users.
2. Content Ideas
Keywords research tools mostly give birth to new ideas drafting the content which keeps your website up to date and on-topic.
3. Competitive Analysis
You can really work out what your competitor’s keywords are and you can see what their keywords gaps and opportunities are.
4. Budget-Friendly
It means free tools are suitable for beginner or the one who just have very limited funds.
5. Optimizing for Voice Search
While Voice Search requires more concise and natural language to be optimized for, the ultimate goal remains the same: connecting businesses with their target audience. Now, there are the so-called voice search tools that are there to help you discover the conversational keywords that a person mentions speaking to the device, such as a voice assistant.
6. Long-Tail Keywords
Researching into the long-tail keywords, a category with lower competitive keyword and provides better conversion results, proves to be a great use for the small business.
Tips for Using Free Keywords Research Tools Effectively
1. Combine Tools
Different tools could also possibly provide keywords suggestions, or have no keywords at all. The mixing of various tools can provide you with a better chance of an entire list being covered.
2. Regular Updates
Be aware that search terms are never static so that your keyword strategy may need periodic adjustments to keep it relevant.
3. Use Long-Tail Keywords
Don’t put your head exclusively on short tail keywords alone. Long-tail keywords are capable of magnifying traffic volume towards highly niche visitors.
4. Analyze Competition
Know how keyword competitiveness is before you try to rank for them using these tools. High competition keywords might require a well-established website.
5. Location Matters
If your business or audience is local, use location-specific keywords to attract nearby customers.
In Conclusion
Free keyword research tools are valuable assets for anyone looking to improve their website’s visibility and reach. Free keyword research tools, such as Google Keyword Planner or SEO Moz, are the go-to tools for any blogger regardless of the level who seeks to raise the visibility and reach of their blog. They can do the data analytics for you and lead you to the best stories, provide insights for developing your content strategy, attracting the targeted audience, which will ultimately result in online success. Are you already a pro at online digital marketing or looking for ways to initiate your online journey, these tools can assist you in obtaining the best keywords to stretch your online presence to the top of the search result.
Image credit- Canva
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